Mashable reported yesterday that news of Whitney Houston’s death broke on Twitter almost thirty minutes before major news outlets began reporting on the story.
This is another significant proof point for demonstrating how Twitter and other social media platforms are forever changing the communications and media worlds.
I’m increasingly seeing Twitter used both as a news source and as a platform for breaking and issuing news.
Is it time your organization had a Twitter strategy? – Russ DeVeau
Among some of my clients – as well as in the overall social networking industry – I’m seeing a general increase in LinkedIn activity, with Facebook somewhat flat and Twitter continuing to grow.
I’m regularly looking at ways to best leverage – and help shape – these and other potential social networking trends. I do this mainly to ensure that I am consistently delivering new positioning and visibility opportunities to my clients.
Clear and flexible goals should be in place before embarking on any new social networking initiative. Is it time your organization had a plan and goals for leveraging LinkedIn, Facebook and Twitter? – Russ DeVeau
