I came cross this name badge buried in an old laptop bag.
The photo makes for a good #FlashbackFriday post given this CFO conference took place in San Diego just about seven years ago.
This is when I was supporting Client Savers Computing Initiative (CSCI), a global technology consortium focused largely on advancing the wide scale adoption of PC power management.
CSCI board members were experts in sustainability and Green IT issues and included senior executives and spokespersons from Cisco, Google, Intel, Microsoft, Samsung and World Wildlife Fund.
I managed many editorial, news and proactive positioning programs for CSCI including industry analyst, media and social media relations. I had the opportunity to attend the CFO event with George Goodman, who at the time, was CSCI’s executive director.
I really liked the roundtable concept CFO had implemented for this event. Sponsors – such as CSCI – paid for a table, or multiple tables, and established a topic that would be discussed at each table purchased. Conference attendees signed up to sit at tables where they were interested in discussing the established topic.
The tables George and I manned were among the most popular at the conference. This is likely because we had a great Green IT and money savings story to tell. At the time, CSCI had calculated that households, businesses and organizations could save up to 60 dollars a year in energy costs simply by turning PC power management on.
That number was for one computer. The savings could add up quickly if a household, business or organization had multiple – or even hundreds or thousands – of PCs using power management. That cost saving message was very well received by CFO attendees. – Russ DeVeau